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Five Star Bank Enhances Delivery of Investment and Retirement Services Across its Upstate New York Branch Network

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March 25, 2025

WARSAW, N.Y. – MARCH 25, 2025 – Five Star Bank (the “Bank”), in collaboration with the Principal® Financial Network of the Northeast, announced it is now offering personalized and comprehensive investment and retirement services to its retail banking customers.

Principal Financial Network of the Northeast is part of a nationwide affiliated group of financial professionals who work with Principal Financial Group®. These financial professionals help individuals, businesses and employees protect and feel confident in their financial future.

“As a community bank that has grown and evolved over more than 200 years, Five Star Bank embraces continuous improvement and finding new and better ways to help our customers achieve their financial goals,” said Eric Marks, Chief Consumer Banking Officer, Five Star Bank. “The local presence, knowledge and commitment to collaboration that Principal Financial Network brings align with the simple, connected and trusted experience we strive to provide, and we are thrilled to welcome their skilled financial professionals to our branches to support our customers.”

Principal Financial Network of the Northeast financial professionals are available to meet with current or prospective customers at any of the Bank’s branch locations throughout Western and Central New York.

For more information, please visit Five-StarBank.com/principal.

About Financial Institutions, Inc. and Five Star Bank

Financial Institutions, Inc. (Nasdaq: FISI) is a financial holding company with approximately $6.1 billion in assets as of December 31, 2024, offering banking and wealth management products and services. Its Five Star Bank subsidiary provides consumer and commercial banking and lending services to individuals, municipalities and businesses through banking locations spanning Western and Central New York and a commercial loan production office serving the Mid-Atlantic region. Learn more at Five-StarBank.com.

 

For additional information contact:

Kate Croft

Director, Investor and External Relations

716-817-5159

klcroft@five-starbank.com

 

Important Information

Five Star Bank is not an affiliate of any member company of the Principal Financial Group®.

Insurance and investments offered by Principal Financial Network: 

  • Are not deposits 
  • Are not insured by the FDIC or any federal government agency 
  • Involve investment risk 
  • Are not guaranteed by Five Star Bank  
  • May go down in value 

 

This endorsement is provided by Five Star Bank (“Promoter”), who is not a current client or investor of Principal Securities, Inc. Promoter receives a percentage of compensation in return for their endorsement if you become a client of Principal Securities, Inc. Promoter will receive up to 35% of gross compensation. Promoter’s receipt of cash compensation creates an incentive for the Promoter to refer you to Principal Securities® for investment products and services rather than other investment advisers with which it does not have a similar referral agreement, resulting in a conflict of interest for the Promoter.

 

Insurance products issued by Principal National Life Insurance Company (except in NY) and Principal Life Insurance Company®. Securities and advisory products offered through Principal Securities, Inc., Member SIPC. Referenced companies are members of the Principal Financial Group®, Des Moines, IA 50392.

 

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